Brevo (formerly Sendinblue) is an all-in-one marketing and CRM platform built for small and mid-sized businesses. It combines email marketing, SMS campaigns, marketing automation workflows, and a built-in CRM in a single dashboard, so a small team can manage most of its customer communication without stitching together several separate tools.
Its email builder is drag and drop, with pre-built templates and simple automation triggers such as welcome series, abandoned cart reminders, and birthday emails. Brevo also includes transactional email sending, WhatsApp campaigns, live chat, and a landing page builder on higher tiers. Pricing is based on the number of emails sent per month rather than the size of the contact list, which tends to suit businesses with large lists but low sending frequency.
Because Brevo bundles email, SMS, chat, and light CRM together, it works well for a business that wants one platform to run most of its customer outreach rather than juggling a dedicated email tool, a separate CRM, and a separate SMS provider.
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