Julius

Julius is an influencer marketing platform from JuliusWorks of New York, listed on GetApp and Capterra. It helps you find influencers by location, interests and audience criteria, view popular posts and organise creators into lists. It is not the AI data analysis tool that shares the Julius name, and we are only describing the influencer product. It is mainly a research and planning tool for choosing who to work with.

Probably not for most small teams. GetApp lists a starting price of US$24,000 and an ainfluencer.com review (written by a competitor) estimates around $20,000 per year, both far above typical small business budgets. GetApp reviewers describe it as easy to use with helpful support, but they also call the membership pricing high with no tiered plans. GetApp lists availability as United States only, so confirm it is sold to your country.

GetApp lists a starting price of US$24,000 with a free trial, and says to contact JuliusWorks for detail. The competitor review at ainfluencer.com says quote-based from roughly $20,000 per year, billed annually, and says there is no trial, which conflicts with GetApp. Cost reportedly depends on the number of user seats. Please confirm on the vendor pricing page and budget extra for paying the creators themselves.

GetApp lists influencer discovery, faceted search, campaign planning and management, analytics, ROI tracking, reporting, CRM and social media monitoring. Reviewers there praise the saved lists, the income estimation filter and the many search filters. Ainfluencer.com says profiles are manually vetted by analysts. Reviewers also say reporting cannot be fully customised and results can skew toward lifestyle influencers.

It helps. It speeds up finding and shortlisting creators and tracking campaigns, but you still handle outreach decisions, negotiation, briefing and judging fit. Ainfluencer.com says subscriptions include an on-demand account manager, though we could not confirm this on the vendor site. A GetApp reviewer noted that messaging and contact data can be incomplete.

GetApp lists three integrations: Instagram, Meta for Business and Twitter/X. We could not find listed connections to ecommerce, email or payment tools. Ainfluencer.com lists supported social channels but no third-party business integrations. If you need data in a shop or CRM system, ask the vendor about exports or an API.

Check the annual contract terms and whether it is available in your country, since GetApp says US only. Check recency, as the GetApp reviews we saw run from 2019 to 2024. Reviewers mention no filter by follower count or email availability, limited niche results, slow browser performance and no mobile app. Ask for a trial or demo with your own niche searches before signing.