Fivetran
Automated data movement platform with 900+ connectors into warehouses and lakes.
Starting price See site
Tool Information
Fivetran moves, manages and transforms data to power analytics, operations and AI. It connects SaaS apps, databases, ERPs and files to a warehouse or data lake and can push warehouse data back into business tools.
The site cites 900+ sources and destinations, SQL based transformations and certifications including SOC 2, GDPR, HIPAA BAA and ISO 27001. A free plan and pricing page are linked, without terms shown on the home page.
What users say elsewhere
A summary of patterns across popular review sites and community discussions
- 900+ connectors
- Managed pipelines
- Strong security listing
- Transformations in warehouse
- Needs data skills
- Pricing not on page
- Not a marketing tool itself
- Free plan terms unlisted
Alternatives to consider
Other tools worth comparing, based on how teams typically choose between them
Is this a fit for your team?
How much setup and in-house expertise this tool needs, and how much you would depend on outside help
Independence checks 1 of 5 met, 4 unknown
?Can start on your own. Free plan linked, setup needs data skills.
?Works without marketing know-how. Needs data and SQL knowledge.
?Your team can run it day to day. Small teams need a data person.
✓Low risk of costly mistakes. Low risk, managed connectors.
?Affordable to start small. Pricing on the site.
Teams with a warehouse that need reliable marketing and sales data pipelines.
Teams without a data person or warehouse.
Video tutorials
A few walkthroughs to see the tool in action before you commit
Frequently asked questions
Practical answers, plus what users report on review sites
Fivetran moves data from your business apps and databases into one warehouse so reporting is not built on manual exports. G2 describes connectors that deploy in minutes and adjust when a source changes. We see it as plumbing for analytics, not a marketing tool itself.
It can suit a small team that has a data warehouse and someone comfortable with data, because setup is connector based. It is less useful if you only use a few apps and no warehouse. We could not confirm hands-on small team feedback, so check reviews for your size.
Fivetran docs say you pay for what you use, metered in Monthly Active Rows, with a $5 base charge per connection in the 1 to 1M MAR range on paid usage. The docs say the Free plan remains entirely free. We did not read plan tier prices, so confirm on the vendor pricing page.
You can sync data from many sources into a warehouse on a schedule, run transformations (the docs mention 5,000 free model runs a month), and use activations to push data back out to tools. Dashboards and analysis are done in other tools you pair it with.
It helps rather than replaces. It automates pipeline building and upkeep that an engineer might otherwise do by hand, but someone still has to choose sources, manage the warehouse and use the data.
Yes, connecting to sources is its core job. G2 describes connectors that adapt to source changes. We could not confirm the full connector list, so check that your apps and your warehouse are supported before committing.
Check the connectors you need exist, estimate your Monthly Active Rows so costs do not surprise you, and test the 14 day trial the docs mention for new connections. Also confirm you have a warehouse and someone to maintain it. G2 shows 4.3 out of 5 from 852 reviews.
Pricing
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