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Email Marketing (80)

Moosend

Email marketing and automation platform with a drag-and-drop builder, landing pages, and analytics.

Last Update: 2026-09-28

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Starting price 30-day free trial, paid plans from $9/month scaling with contact list size

Tool Information

Moosend is an email marketing and automation platform, owned by Sitecore, built around a drag-and-drop email builder, marketing automation workflows, and a landing page builder. It targets businesses that want a full-featured email marketing toolset without premium pricing.

Core features include audience segmentation, personalization, A/B testing, subscription forms, and built-in analytics for opens, clicks, bounces, and conversions. Moosend also offers a documented API covering campaign and list management, transactional email, and website tracking integration.

Pricing is priced per contact rather than a single flat fee, starting at $9/month for around 500 contacts on the Pro plan. There is a 30-day free trial but no permanent free plan.

Is this a fit for your team?

Our estimate of how much setup and marketing know-how this tool needs

Beginner friendly (score 2.5/3)
 
Low, plug and playMedium, some setupHigh, needs a specialist
Good fit if:

you want an affordable, easy-to-use email marketing and automation tool with a straightforward drag-and-drop editor.

Consider skipping if:

you need a large template library, many native integrations, or highly complex automation logic beyond basic workflows.

What users say elsewhere

A summary of recurring themes from independent review sites such as Capterra and G2.

✓What people like
  • Intuitive, beginner-friendly drag-and-drop email editor
  • Responsive customer support with fast response times
  • Capable marketing automation and audience segmentation
  • Affordable pricing relative to the feature set on offer
✗Common complaints
  • Limited template variety and customization compared to competitors
  • Fewer native integrations, often requiring Zapier as a workaround
  • No dedicated mobile app for editing campaigns on the go
  • Advanced automation logic is more limited than higher-end platforms

Frequently asked questions

Common questions about Moosend, answered from its own pricing and help pages.

What is Moosend?

Moosend is an email marketing platform, owned by Sitecore, for creating, sending, and automating email campaigns with a drag-and-drop builder and performance tracking.

Is there a free plan?

Moosend offers a 30-day free trial covering core Pro features for up to 1,000 contacts, but does not currently offer a permanent free plan.

Who is Moosend for?

Businesses of all sizes, with particular appeal to small and mid-sized teams and cost-conscious marketers wanting full-featured email marketing without premium pricing.

What are the key features?

A drag-and-drop email builder, marketing automation workflows, a landing page builder, subscription forms, audience segmentation, personalization, A/B testing, and analytics.

Does Moosend have an API?

Yes, a documented API covering campaign and list management, transactional email, SMTP configuration, and website tracking integration.

What support does Moosend offer?

A support contact form, email support, and in-app live chat, plus a knowledge base. Enterprise plans add a dedicated account manager and priority support.

Video tutorials

A few walkthroughs to see the tool in action before you commit

 
Moosend Complete Tutorial for Beginners 2026 (Step by Step)
Toolysto, on YouTube
Watch →
 
How to Use Moosend | Moosend Email Marketing Tutorial for Beginners
Chris Tech Guide, on YouTube
Watch →
 
How to Use Moosend (2026) | Moosend Tutorial
Software Scope, on YouTube
Watch →

Alternatives to consider

Other tools worth comparing, based on how teams typically choose between them

Mailchimp
Broader all-in-one marketing suite with a larger template library and app ecosystem
View tool →
Brevo
All-in-one alternative with a permanent free plan plus SMS and CRM built in
View tool →
Constant Contact
Similar ease of use with a stronger events and social media marketing toolset
View tool →

Pricing

Free trial
30 days, up to 1,000 contacts, core Pro features included
$0/30 days
Moosend+
Adds transactional email, dedicated IPs, custom reports, extra seats, SSO
Custom
Enterprise
All Moosend+ features, dedicated account manager, priority support
Custom
✓30-day free trial, no permanent free plan
✓Billed monthly, pricing scales with contact list size
✓Annual billing available at a lower effective rate
Pro pricing shown is the entry tier around 500 contacts. Moosend+ and Enterprise are custom-priced.
September 2026

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