Zoho Social is the social media management tool from Zoho. It handles scheduling, a shared calendar, monitoring, analytics and team collaboration, and connects to other Zoho apps such as Zoho CRM.
It suits small businesses and agencies, especially those already using Zoho products.
There is a forever-free plan with limited features, then paid plans from $15 a month up to Agency Plus at $149, with a 15-day free trial and a 33 percent saving on annual billing.
A summary of patterns across popular review sites and community discussions
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How much setup and in-house expertise this tool needs, and how much you would depend on outside help
Independence checks 5 of 5 met
✓Can start on your own. Free plan and self-serve sign up.
✓Works without marketing know-how. Simple scheduling and monitoring.
✓Your team can run it day to day. Small teams run it alone.
✓Low risk of costly mistakes. Scheduling is low risk.
✓Affordable to start small. Free plan, paid plans from $15 a month.
Small businesses and agencies, especially Zoho users, who want a low-cost scheduler that links with their CRM.
Teams wanting cutting-edge AI features or deep listening.
A few walkthroughs to see the tool in action before you commit
Practical answers, plus what users report on review sites
Zoho Social lets you plan, publish and monitor your social media from one place instead of logging in to each network. It also gathers mentions, comments and messages in one inbox and shows how posts perform. It is most useful for small businesses that want tidy scheduling and especially for those already using other Zoho products.
Yes for many small teams. Capterra UK reviewers rate it 4.7 out of 5 for ease of use and describe a clean interface. The cheaper plans limit team members, with Standard at 2 and Professional at 3, so a larger team may hit the cap. Reviewers also mention a limited mobile app.
Capterra lists a free plan for one team member, Standard at about $15 per month ($10 billed annually), Professional at about $35 ($25 annually), and Agency plans from about $275 per month. Reviewers note a big jump from Standard to the higher tiers. Confirm current prices and regional currency on the Zoho Social pricing page.
You can schedule and publish to Instagram, Facebook, X, LinkedIn and Google Business Profile, and Capterra data also mentions Pinterest and TikTok, though we could not fully confirm those. Other features include a publishing calendar, bulk scheduling on Professional, a unified inbox, analytics and smart scheduling suggestions.
It helps rather than replaces. It schedules, collects replies and reports on results, but a person still writes the posts and answers customers. Reviewers say reporting can be fiddly to customise, so someone will need to make sense of the numbers.
It connects with Zoho CRM and Zoho Desk, which reviewers like if you already use Zoho. Other listed links are the major social networks and Meta for Business. We could not confirm a broad list of non-Zoho integrations, so check with the vendor if you rely on other apps.
Reviewers mention occasional publishing delays, slow loading with many accounts and a limited mobile app. Month-to-month billing also costs more than annual. To test it, use the free plan or trial, connect your real profiles, schedule posts for a few days ahead, and check timing and appearance on each network.
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