Kissmetrics

Kissmetrics tracks what individual people do on your website or product, such as which steps they take before buying or leaving. It helps you see where customers drop off and which campaigns bring buyers. It is aimed at online businesses and software companies.

Capterra reviewers rate ease of use at 3.4 out of 5 and one says it is not for small businesses. Setup is described as complex and may need training. A small team with a developer and a clear tracking plan might manage, but smaller sites may prefer simpler tools.

Capterra lists Silver at $299 per month for up to 10,000 unique visitors and Gold at $499 for up to 25,000. Toolradar says there is no free plan, only a trial, and that the vendor has no public pricing page. Reviewers also report billing surprises after a trial, so confirm terms with the vendor.

Capterra lists funnel and cohort analysis, A/B testing, customer segmentation, conversion tracking and revenue reports. It is built around behaviour of identified users rather than page-view counts. We could not confirm AI features from the pages we read.

It helps rather than replaces. It reports on behaviour, but a person must decide what to track, set it up and act on findings. Reviewers say implementation can be time-consuming.

Capterra and GetApp list 17 integrations, including Shopify, WooCommerce, WordPress, HubSpot, Segment, Slack and Marketo. Reviewers describe the Salesforce link as limited. Check that your shop or CRM is on the list.

Check the visitor limit against your real traffic, since pricing is tied to unique visitors. Read the trial and billing terms carefully given reviewer complaints about unexpected charges. Also confirm the vendor's current pricing, as we found no official public page.