Swydo

Swydo helps agencies and marketers turn PPC, SEO and social data into automated, white-labelled client reports. It saves the time spent copying numbers from ad platforms into slides or spreadsheets.

It can work for a small agency or in-house marketer, since Capterra rates it 4.6 from 96 reviews and says all users are unlimited with role-based access. A solo business with one account may find an agency reporting tool more than it needs.

Capterra shows a Basic plan at $69 per month with a free trial and no free version. An older Porter Metrics article (2022) described pricing by number of data sources from $39 per month. One Capterra reviewer complained about a large price increase, so confirm on the vendor pricing page.

Per Capterra and Porter Metrics, Swydo offers PPC reporting, scheduled reports, templates, custom metrics, white-label branding, data blending and manual data uploads. Historical data is typically about one year depending on each platform.

It helps rather than replaces. It automates data collection and report delivery, but a person still needs to analyse performance and advise clients or the team.

Porter Metrics lists more than 30 integrations including Google Ads, Google Analytics, Facebook Ads, LinkedIn, YouTube, Google My Business and Google Sheets. That article dates from 2022, so we could not confirm the current list.

Check the current price and how it is calculated, because sources disagree and a reviewer reported an increase. Also confirm your channels are supported, and note reviewers cite limited design options and difficulty editing dashboard text.